accounting for 26% of the total cars. Chery QQ

Switch to domestic products has never really been the rise of the rise of domestic products has never really been
we can forget this special, in particular, to forgive, particularly to a grateful community, particularly the need to promote a kind of backward-looking approach news. Sanlu incident, I look back those years, the development process of domestic products, consumers suddenly find really silly naive domestic products, over the years, San Lu is not alone destroy its own brand milk is one of the many industries . Domestic products, may never really rise too. Care about our quality of life, excellent products are generally no more than three categories: foreign brand, the planned economy era of the products, independent brands with a foreign core of some products (such as Matsushita Compressor Gree air-conditioning load). 30 years, which own brands have won a lasting reputation for quality?
own brand is very popular in the health industry operating practices, the concept that is fried, heavy marketing, fast fishing brisk walking. No matter how the quality, with an area of explosive growth in market demand, first scrape brainstorming, the concept and reputation to fry up a posture of the rise of great powers. Wan Jianming style with crazy marketing, which shares a tornado on up, tornado came, pigs are flying in the sky can not winged pig, after all, a tornado can not scrape the old, fell off more rapidly than fly. Unfortunately, our consumers are always forgetful, until the three deer that fell from the sky, falls on thousands of families of Xintou Rou, a true reflection began.
3, Qin pool, Bird, Chunlan year Ruleiguaner these names, which then was not a Copernican revolution in posture, should Overtaking of rival international giants, can then? Quality is the hardest factor, there is no such thing, like doing another fancy, marketing, and then doing crazy, off the more the faster collapse.
empty with no evidence to speak. Let's review a few areas of the development of independent brands burning-type story.
said first cell phone, own brand started in 1998, the phone needs to catch up with tornadoes, after five years of explosive growth, market share in 2003 reached 60%. But the fancy exterior can not hide the poor quality, \
at this time own-brand mobile phones are hardly blowing dZi the trust of consumers, early 2006, the Nanfang Daily has done a survey: in \foreign brands won 85% of the vote, while in the \Chu Laihun always have to repay. Domestic products in 2007 mobile phone market share has dropped to 31%. Now, they can only join with cottage blend into TV shopping.
say that car. Own brand car sales in recent years the rapid growth in 2007 reached 1.24 million, accounting for 26% of the total cars. Chery QQ, Cowin, BYD F3 and other models on sale have been among the \Under such a momentum, and ultimately catch up with Toyota's noisy nature, but the noise and clamor does not change the fact that no one has its own brand of cars was very high quality reputation.
315 complaints, according to Nets in the first quarter of 2007, the statistics of complaints relating to motor vehicles, although Chery less than one percent market share, but topped the list of consumer complaints on it, and nearly half of the complaints related to the engine. Fang Jian also made \I have asked a lot of open Brilliance respect of Guangzhou taxi Chi master, they say the car a lot about the poor quality parts.
more frightening is that the security of its own brand cars are mostly very poor. According to this latest C-NCAP crash tests, all 52 models of cars, the score of the top 20 independent brands with no one, and the last 10, the independent brands account for 9 seats, and swept the final eight.
such a quality status, the natural growth unsustainable. Late last year, independent brands have started to show weakness, in October, Chery sales, decreased by about 20%, new car A1 also reduced from last month's 2434 1000; unlucky in the first 7 months cumulative sales of 95,623, fell by 4.7% year on year; Maple plunged from 18,282 to 10,000. In addition, the Xiali, Changhe, Hafei there have been varying degrees of decline.
While the first half of the country's passenger car sales increased 17%, but the own brand is dropping. In July this year, Chery sold about 22,800 home and abroad, the chain fell 39.88 percent. January 2008 to July, Huachen Jun Jie, about 36,000 were sold, down 25.32%. In addition, the export market can not be optimistic about the first quarter of 2008 in Russia, Chery, the liberation of commercial trucks, Hafei year sales were down 19%, 24% and 16%.
appliances be the most competitive we are one of the domestic products, however, when I was living abroad for many years after the discovery, in fact, the rise of our appliances are not in Hong Kong, with air conditioning as an example, very few people to use domestic products Hong Kong people do not trust its quality. No wonder, say to 315 complaints a network of nearly two months of investigation of complaints, many times the larger issue of maintenance in the column, 32 complaints domestic products accounted for 31 seats air-conditioned, and all our well-known \
manufacturing is the case, services are similar. In 2007, China's express industry revenues increased 27%. In such a favorable situation, the private courier giant house rushed to the National Day was busy big layoffs, as has annual revenues of 800 million has now become a loss. Loss of reason, you rushed home as long as the Internet search on the mountains and plains of the complaints that they will understand 12. Look at this data: 2007, private delivery of complaints accounted for 95.7%, EMS 4.2%, the international Big Four accounting for 0.02%. Do you dare to use private delivery?
is often called on to support domestic products, given a chance to grow their own brands. However, we see that the consumer has given a lot of confidence and opportunities, they are not to consumers, there is no opportunity for nursing infants. Some say that the brand in Japan and Korea have today is a step by step from small to develop. I am to say, a healthy child can grow into strong adults, children will be a longer deformed deformity! Japan and South Korea initial product technology and design does exist between the naive, but irresponsible people will not intentionally produced product. On the contrary, domestic products of the problem is just immature technology it? Why do we do OEM for foreign brands of good quality, make their own brand is not? Jerry, shoddy, which is technical problem? Such a dangerous thing to walk in space are safe, milk safe to do so is very dangerous, because we just started it? The author of a Giant bike, bought one year, some rust plating beyond recognition, today's product is far better than the old state-owned enterprises in Shanghai 30 years ago, goods, Toyota, Samsung, this is the rise of it?
Japan and South Korea took 20 years, the birth of a number of internationally renowned brands, we are a not for 30 years. In the final analysis, because we lack a healthy system, the lack of an impartial, supervised, and the rule of law in the macro environment. A mechanism of survival of the fittest is not possible to eliminate the national companies we rise. If you were not treated well deformed children, growth and the rise can only be deformed.