From 15-year-old cleaning toilets at McDonald's started to become a McDonald's 43-year-old the youngest chief executive, Charlie? Bell, McDonald's continues to deserve the ability to allow consumers to say \All the sudden, on McDonald's, if only short-term effects? Toilet brush origin CEO 2004 年 4 19, McDonald's Chairman and CEO Jim? Cantalupo died suddenly, the McDonald's board of directors then elected 43 years old when the current president and chief operating officer Charlie? Bell as its new president and CEO of McDonald's, he became the first non-American head of McDonald's, but also the youngest CEO of McDonald's. Charlie? Bell and McDonald's origins can be traced back 28 years ago. At that time, only 15 years old Bell family was not wealthy because, working in a McDonald's Australia. As a student, he never thought in there and I just want to Zhengdian pocket money. Bell, McDonald's first job was cleaning the toilets. Although the family on dirty toilet brush tired, Bell has done a down. He often Saowan toilet, and then they clean the floor; the floor clean, went looking through the baking helped the hamburger. All this has been the owner of this McDonald's - McDonald's founder Peter in Australia? Ridge look in the eyes. Soon, Ricky Bell to convince employees to sign a training agreement, Bell leads the formal vocational training. After the training, Ricky Bell on the store again to exercise every post. Although only part-time, but the perception of superior Ridge Bell live in trying. After several years of training, he fully mastered the McDonald's production, service, management, ect. 19 years old, Bell was promoted to Australia's youngest McDonald's store manager. Person behind the counter of the chairman of the board, however, progressive Bell are not satisfied with his achievements. 27-year-old he became vice president of McDonald's Australia, 29-year-old McDonald's Australia to become members of the Board. During his tenure, McDonald's chain in Australia from 388 to 683. Bell was later transferred to McDonald's U.S. headquarters and served as the Asia-Pacific, Middle East and Africa, President, McDonald's Europe president and the head of the headquarters in Chicago. By the end of 2002, he was promoted to chief operating officer. During the tenure as president and COO, Bell is responsible for McDonald's in 118 state more than 30,000 McDonald's restaurant operations and management, and from January 1, 2003 onwards the Board. This experience to become a McDonald's Bell advocates the promotion step by step from the lowest to the company's top model. February this year, Bell renewal of the Olympic Games in Beijing to participate in McDonald's global partners news conference said: \that, you have to do tomorrow's president in the middle of today, these star performers. \He knew the street car at noon and evening peak, when McDonald's is the customers most in need. Every time, he worked with the staff person the sum of site services, hospitality customers. Some people say that Bell is the only person in the restaurant industry in recent years, the chairman of the board behind the counter. Bell confident despite all of the sudden death of Cantalupo made part of the stock market had a volatile region, but the McDonald's down and analyze the sector's Charlie? Bell successor still seems quite confident. Royal Canadian Commercial Bank's global market analyst John? Glass commented: \There are many things to do, Chairman of the Board or the CEO can use different ways to fulfill his responsibilities. \Securities analyst Dean? Haskell said: \the responsible persons of good market performance. European market leader in any period, McDonald's sales brought a heavy blow from mad cow disease to recover. Bell also shows the efficiency of talents, the design of the restaurant are very good. He was born and raised in Australia, he created called \Now, wheat coffee has been opened to many places outside Australia, popular. Cantalupo inherited the mantle of the market in these areas, it is Bell's excellent performance makes Cantalupo selected him as successor. In a statement, McDonald's said over the past 16 months, Bell and Cantalupo together to revitalize McDonald's worldwide business. He is the ideal candidate, he will continue Cantalupo's business development strategy. But Cantalupo's sudden departure or to the Bell left a huge challenge. Fast-food industry by increasing criticism, nutritionists blame increased U.S. obesity fast food. Increasingly popular concept of health makes a good impression on consumers falling fast food, McDonald's must have to find new coping strategies. Meanwhile, with the rapid emergence of competitors, fast-food industry has been very difficult to achieve high growth, increases in prices for food increasing difficulty. In any event, Bell, Cantalupo has laid a solid foundation for the development, fighting side by side with Cantalupo 16 months, the young man will surely have quite a harvest.
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